| The Soft Power |
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They insisted that President Obama show his support for those backers of Mir-Hossein Mousavi by protesting the election results. Interestingly, these same politicians encouraged the use of American hard power by intervening militarily in Iraq. On the other hand, many political authorities (usually on the political left) argued in favor of taking a more measured stance on the election in Iran, allowing the protesters to express their displeasure with the Iranian government in their own right. For them, to give stronger support to the protesters would have served the regime's self-serving interests by allowing them to explain away the protests as a byproduct of western meddling in Iranian affairs. It was these men who advocated the use of soft power to achieve American goals in the region. So what should the United States do- Continue to reach out to Iran, and the broader Middle East for that matter, in terms of soft power. Even though the protests in Iran failed to reach the critical mass necessary to overthrow Iran’s precarious government, what has happened in Iran can serve as an example of the benefits for using soft power relative to hard power. Today, most Iranians are young (over two-thirds of the population is under the age of 30), and they, by far, have a favorable opinion of the United States. These youngsters are wired and in tune with the latest and greatest western trends, including music, drama, art, and technology. Whereas many of the older generation of hardliners in Iran still have a negative opinion of the United States. They distinctly remember the use of American hard power in the 1953 Operation Ajax, when Kermit Roosevelt Jr. and the CIA essentially produced a clandestine coup d'état of Mohammad Mosaddeq's democratically elected government and reinstalled the Shah. For them, this was an example of American imperialist bellicosity and caused long-term damage to the American reputation in Iran. *Assistant Professor of History
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